Monday, November 5, 2012

Building Relationships

I was recently contacted by a fellow Etsian to create some custom items for her shop. She and her husband make wood rings and they are branching out to local boutiques to showcase their beautiful rings.
Elizabeth and Edward own NorthWoodRings and they asked me to make them some wood items that will help their beautiful rings stand out even more! No one wants boring displays when they can have stunning displays that go so well with their work.
I was asked to make ring tray inserts, wooden binders/folders and ring box inserts.
 

The first photo above is a standard foam ring display. They work great and make for an inexpensive display option. But when you're selling handmade rings, you want a display as awesome as your product. The second photo shows the ring tray insert I made to sit over the foam. Their business logo is engraved in the lower right corner so everyone will know whose beautiful rings they are looking at when visiting the local boutiques.

The binders will be used to approach new boutiques in hopes of creating new business. I love the idea of a wood binder for a company that sells wood items! How much more professional will they look with these awesome binders as opposed to a plain plastic binder or paper folder! And again, I've engraved their business logo on the front.

The last item is the ring box inserts. The first photo above is the handmade ring boxes that Elizabeth and Edward package their rings in. They wanted a ring insert to finish off the boxes with that final perfect touch.

The great thing about working with Elizabeth and Edward...the more business they do, the more we get to work together! I love building relationships like this! It helps out fellow artists and builds lasting business relationships that benefit us both!

23 comments:

  1. What a great idea, like you said working together only benefits both of you. (BTW, that Northwood ring is awesome!) :) Danica

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  2. I've never seen wooden rings as theirs before. The Birchwood in their shop is amazing!
    Your beautiful ring tray is really classy! Great job on those boxes too!

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  3. The ring tray insert is awesome. What a great partnership.

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  4. Congratulations on the working relationship! Their rings are gorgeous and your displays will make them stand out even more!

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  5. For a second I thought you started making the rings! (Need coffee, ha.) This is a great idea! I'm in the process of finding somebody to make stamped letter charms for me so I can add more personalization to bridesmaid orders. Yay for working relationships!

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  6. These pieces are gorgeous! so unique, and so appropriate for their wooden rings! Really love how you did this

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  7. Wow, that is great! Seems like a good match :)

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  8. I REALLY like the display you crafted with their logo. Very professional looking display. Hope you continue to have fun with this.

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  9. that is a great marketing tool. You might want to ask (if you haven't already) if you can use their ring insert tray as a custom sale item in your shop. And add that photo to your repertoire! {:-D

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  10. Thank you so much Edi! I know that our rings will look awesome at the galleries and boutiques because of you.

    We've shown our trays and binders to friends and family and they're all stunned at how much character they add to our product.

    RE: Storybeader's comment...I'd be happy to have Edi offer the trays in her shop. Edi was awesome at helping me create my custom items and having that tray really personalizes our brand!

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  11. Looks like a perfect match! Their rings are gorgeous and your display is beautiful!

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  12. Your display work is gorgeous!!! Looks like the perfect partnership!

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  13. Wow...those inserts and pieces really do improve their presentation- what a slick look! Love it!

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  14. Okay, you can do amazingly INCREDIBLE things with wood! Elizabeth and Edward came to the right person, that's for sure ^.^

    I love building these kinds of relationships, too, because not only are they mutually beneficial to both parties, but you're bound to make some great friends in the process :)

    If I need anything wood made, I know where I'm coming!

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  15. What an amazing opportunity! Your work is beautiful and enhances their products perfectly. Hopefully this will continue to be a great relationship.

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  16. How wonderful for you to get orders like this. Great networking!

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  17. Definitely a team effort! They are beautiful! You will compliment each other beautifully.

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  18. Congrats on your new team effort! A win/win for both of you! Lovely!

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  19. Wow, Edi everything looks fantastic! I think your displays are the perfect complement to their rings. :)

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  20. Once again, you've blown me away! This is excellent work. Really beautiful, and I bet Northwood is really pleased with your pieces. I'd love to see some of the items in use. Maybe you could feature here on the blog? I'm on my way to check out their shop too. =0)
    ~Kim
    2justByou.blogspot.com

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  21. I love the ring display idea, it's beautiful. And the binder idea is fantastic.

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  22. I love what you did for Northwood, that jewelry display will make them really stand out. It has inspired and I idea, I would love to work with you and could use your help with a couple of things. I will be in touch soon.
    Valerie
    Everyday Inspired

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  23. Nice work! This is really going to help Northwood with their branding! These items are the perfect complement to their wooden rings.

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