Wednesday, August 17, 2011

Wordless Wednesday - My Haven

I ♥ the River!

Tuesday, August 16, 2011

First Glass Order!!!

I sold my first set of glasses to a coworker over the weekend!!! I was so excited when he asked about some beer steins...and then ordered 6!
The other guys at work were pretty interested when I delivered them too!
It's funny really...I've been making scrapbooks for several years now and once in a while I'll get an order from work, but not usually too much interest. But I start engraving things that have to do with alcohol and my coworkers go nuts...LOL :) Well, I do work in a factory!
I can't wait to show you my next set of custom glasses as well! That's right, I've already gotten my 2nd order!!! My friend Re is having me make a custom set of 12 tumbler glasses for her daughter as a wedding gift!
Just think how many I'll sell when I actually get them listed in my Etsy Shop :) I want to get a lot done before my friend comes to take pictures so I don't make her come out every other day when I create something new...LOL! So that's why there's a delay in adding my new glasses to my shop.

Monday, August 15, 2011

Relevancy and Tags

Last week I talked about Etsy's changes to their search function and Relevancy being the new default search option. I got lots of good feedback from that post, so I thought I'd do another on tagging your items to become "relevant".
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Etsy recently changed their policy on tagging to allow multi-word tags! This is great for sellers as it allows us to tag our items more accurately and to be more relevant!
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People commented last week that they enjoyed seeing examples, so I'll give you some examples for tagging this week as well :)
for this listing, I used 4 multi-word tags that I think buyers will enter into search together.
*Photo Album
*Laser Engraved
*Baby Boy
*Baby Girl
These are all "Etsy-legal" because they are still only describing one thing.
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Here is another example:
Here are the multi-word tags I used for this listing:
*Road Trip
*Photo Album
*Laser Cut
*Hunter Green
*Word Album
I would like to point out that colors can be tricky. Each color needs to have a separate tag, but colors like hunter green, navy blue or crimson red are all okay. The tag: red blue green would not be okay.
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As I said last week, think like a buyer. What terms to you think your shoppers would use together in search? Can they be used together as a multi-word tag? If they are still describing a single aspect of your item while being used together...Go For It!

Friday, August 12, 2011

Friday Features - Live~Laugh~Love

One of my favorite quotes/sayings is:
Live~Laugh~Love
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I've always loved this saying and have it adorning my home anywhere I can :) I'm particular that the wording be in this order for some reason and will only buy things that have the words this way. (OCD...Yup!) Luckily Etsy knows just what I like :)
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Today's finds are all about Live~Laugh~Love

Thursday, August 11, 2011

Are You Relevant on Etsy?

Yesterday, Etsy rolled out a new default search option...Relevancy. As opposed to recency where your items were found first in search based on when they were listed or relisted, relevancy focuses more on how close your title and tags are to what is actually being searched for.
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I for one love this change. I always used relevancy as my search option before and found what I was looking for more easily. I'm glad to see it as the default search now!
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So what does this change mean for Etsy sellers? It means rethinking how you title and tag your items. My best piece of advice...Forget The Cutesy Titles.
In an article on the Etsy Blog, it states "As titles are the most direct way for sellers to explain what they have to offer, we have given them more weight in our search results...Additionally, we look at words at the beginning of your title first."
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Use this listing as an example:
Family Scrapbook Photo Album Chipboard Mini Album in Purple and Brown
I put the most important words at the beginning of the title and put other words toward the end. When someone searches for a "family scrapbook" or "family photo album" I'll be toward the top of search.
If I would have used Pretty Purple and Brown Mini Album - Family Theme, my item won't be found near as quickly for the same search terms because my most important words are at the end of the title. I see so many sellers "naming" their pieces and this will now hurt them in relevancy search. Keep your names, but put them at the very end of your title.
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When it comes to your tags, think like a buyer! Exact search terms will now have more weight than search terms with only a few matching terms.
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Take this listing for example:
Custom Personalized Wine Bottle Stopper Engraved Optic Crystal
If someone searches for "Wine Bottle Stopper" this listing will come up toward the top in search. If I just had Wine Stopper in my title or tags, it wouldn't be found as quickly.
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One good way to see if your tags are working is to check your Shop Stats on Etsy. From there you can tweak your tags to match what people are searching for in your shop.
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Changes can be confusing, but I hope this post helped clear up a few of the big points of relevancy search :) Did you find this helpful...leave me a comment and let me know :)

Wednesday, August 10, 2011

Tuesday, August 9, 2011

Newest Rotary Engraving

I've been having more fun with my rotary this week! I LOVE colored glass as it really makes the engraving/etching stand out. This blue glass looks amazing! (I'm still working on my photography skills!) I can't wait to find more colors and glass styles!
I've also been trying to focus on items that I want to add to my shop so my photographer friend can come help me with pictures :) I'll definitely be adding these Bride and Groom champagne flutes. And I'll add Mr and Mrs flutes as well. (Do you think the words should be closer to the top of the glass...please let me know your thoughts.)
Wine glasses will also come in several custom choices as well as premade options as well. This monogram glass turned out well. I think I'll make the engraving a tad smaller so you can see the whole thing. These will come in different font options as well as first names/last names.
I tried engraving a larger candle votive, but didn't have much luck. I'll be trying again soon. I've had a lot of interest in these, so I'd like to have several options :)
Here is one of the premade options I'm thinking of offering. I'll be making the feather larger and maybe put it on both sides? Or all the way around? Still thinking of other premade options as well.
What do you think? Let me know how I'm doing and add any suggestions you have too!
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